in branded Foodservice product sales
Built to grow foodservice businesses
Cut+Dry is a customer-facing e-commerce and sales enablement solution built for foodservice, by foodservice.
Drive revenue growth
Increase order frequency and average order value with 24/7 digital ordering, intelligent search, and smarter product discovery.
Accelerate cash flow
Offer integrated digital payments, automate invoicing, and give customers a seamless way to pay — reducing DSO and improving working capital.
Empower your sales team
Centralize customer data, notes, pricing, and ordering activity in one place — helping reps manage more accounts with less friction.
Let's Connect
Have questions or want a quick walkthrough? I’d love to show you how Cut+Dry works
for your business.
Amir Mahboobi
Head of Sales
I’ve spent over a decade leading growth and sales in the foodservice distribution space, with a foundation in hospitality from my time at Hillstone Restaurant Group. Today, I use that experience to help distributors drive adoption, grow revenue, and better serve their customers through modern technology. Outside of work, I’m deeply passionate about Brazilian Jiu Jitsu - both training and building a strong community through it.
408-209-1996
What distributors see after joining
26–50%
faster collections
customer retention
80%+
+20–30%
avg. revenue lift
15–25%
cost reduction
“Our customers were blown away by how much more modern, user-friendly and how much more product information they were getting with Cut+Dry. We’ve actually had customers thank us for improving the order side of things. We had an online ordering platform before switching to Cut+Dry, but a significant number of customers refused to use it. Since the switch, even those who were resistant to online ordering have fully embraced it. I believe Cut+Dry is the key factor in moving them away from phone and email orders. Plus, customers are now discovering products they didn’t even know we carried.”
Nick Schmitt
Business development manager
“Truly, from the beginning, Cut+Dry has been fantastic to partner with. It was incredibly complicated to unravel the web that we had created with our previous platform, and they really did rise to the challenge. Our sales team has been thrilled with Cut+Dry, and our CEO is equally pleased, particularly because the online purchases from the customers who order through Cut+Dry have increased, and we love seeing a rise in revenue and sales.”
Sarah Re
Chief Marketing Officer
